S9E1 - Building authority

<p>Here’s the thing: You’ll never be able to do effective marketing if “the business” doesn’t do their part to build authority for the practice. But… how, exactly, would they do that? We’ve asked former consulting executive and authority expert Luk Smeyers – and he had some answers you wouldn’t want to miss!</p> <p>Episode guest: <a href='https://www.linkedin.com/in/luksmeyers/'>Luk Smeyers</a>, founder, “The Visible Authority,” and author of the  “Authority” newsletter.</p> <p>Voices, production, etc. by Ash and Flo. Creative and design advice by <a href='https://www.calmar-creativ.com/'>@calmar.creativ</a> Into, outro voiceover by <a href='https://linktr.ee/iamthedakota'>@iamthedakota</a> Music also by <a href='https://linktr.ee/iamthedakota'>@iamthedakota</a></p> <p>Pls. find the shownotes to this episode at <a href='https://unbillable-hrs.com/s9e1-building-authority'>unbillable-hrs.com</a>!</p> <p> </p>