lucrative

<font size="-1" face="arial, helvetica"> <p> <strong> <font color="#000066">Merriam-Webster's Word of the Day for December 7, 2020 is:</font> </strong> </p> <p> <strong>lucrative</strong> &#149; \LOO-kruh-tiv\&nbsp; &#149; <em>adjective</em><br /> <p><strong>:</strong> producing <a href="https://www.merriam-webster.com/dictionary/wealth">wealth</a> <strong>:</strong> <a href="https://www.merriam-webster.com/dictionary/profitable">profitable</a></p> </p> <p> <strong>Examples:</strong><br /> <p>The author parlayed the success of her books into a <em>lucrative</em> second career as a public speaker.   </p> <p>"Over time, [Halloween] evolved into <em>lucrative</em> months-long festivals.… Typically, Halloween events take place after traditional park hours and require a separate ticket purchase. So the parks are making money from both the guests that visit during the day and those that arrive when the sun goes down." — <a href="https://www.cnbc.com/2020/10/11/coronavirus-threatens-theme-parks-lucrative-halloween-celebrations.html">Sarah Whitten, CNBC.com, 11 Oct. 2020</a></p> </p> <p> <strong>Did you know?</strong><br /> <p><em>Paying</em>, <em>gainful</em>, <em>remunerative</em>, and <em>lucrative</em> share the meaning of bringing in a return of money, but each term casts a different light on how much green you take in. <em><a href="https://www.merriam-webster.com/dictionary/paying">Paying</a></em> is the word for jobs that yield the <a href="https://www.merriam-webster.com/dictionary/small%20potatoes">smallest potatoes</a>—your first paying job probably provided satisfactory compensation, but you weren't going to get rich by it. Gainful employment might offer a bit more cash, and <em><a href="https://www.merriam-webster.com/dictionary/gainful">gainful</a></em> certainly suggests that an individual is motivated by a desire for gain. <em><a href="https://www.merriam-webster.com/dictionary/remunerative">Remunerative</a></em> implies that a job provides more