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It seems I'm hearing about the CFP® designation more than ever these days - from commercials to conversations to even Jeopardy!

But what does being a CERTIFIED FINANCIAL PLANNER™ even mean, and does it matter whether an advisor is one or not?

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It seems I'm hearing about the CFP® designation more than ever these days - from commercials to conversations to even Jeopardy!

But what does being a CERTIFIED FINANCIAL PLANNER™ even mean, and does it matter whether an advisor is one or not?

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It seems I'm hearing about the CFP® designation more than ever these days - from commercials to conversations to even Jeopardy!

But what does being a CERTIFIED FINANCIAL PLANNER™ even mean, and does it matter whether an advisor is one or not?

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It's Gotta be a CFP®

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