5 Steps To Successfully AB Test Written Content

<p><a href="https://fr.linkedin.com/in/sabina-khilnani-8bb373b">Sabina Khilnani</a> is an award-winning marketing professional with over 15 years of experience. She is currently the co-founder of&nbsp;<a href="https://www.elocance.com/en" rel="noreferrer noopener" target="_blank">elocance</a>, an audio application for busy professionals, and leads all things marketing and growth at the startup which is incubated in Paris’ Station F, the largest startup campus in the world.&nbsp;Sabina joins us on the show to explain how anyone can get started with AB testing in 5 easy steps. In this episode, we discuss</p> <ul> <li>How to identify your KPIs / objectives and framework for success</li> <li>How to test with different types of imagery/graphics</li> <li>How to on various&nbsp;platforms (YouTube, IG, Facebook, Google ads, blog, etc.)</li> </ul>