#265: Greenbacks Loyalty Programme from Nedbank (Short Summary Show)

<p>The <a href="https://personal.nedbank.co.za/bank/greenbacks.html">Greenbacks Loyalty Programme</a>&nbsp;has evolved as a powerful way for Nedbank to reward its complete banking relationships with its customers.</p> <p>In this short summary show, I'm summarising my interview with <a href="https://www.linkedin.com/in/dharmesh-bhana-ca-sa-bb035658/">Dharmesh Bhana</a>, who is leading the evolution of their&nbsp;compelling loyalty proposition, focused on benefitting all stakeholders.</p> <p>Whether it's to help customers manage their money better, reward responsible borrowing&nbsp;or build excitement and engagement at key moments in customer's lives, this loyalty programme rewards banking customers in fun, friendly and compelling ways.&nbsp;</p> <p><strong>Show Notes:</strong></p> <p><strong>1) </strong><a href="https://www.linkedin.com/in/dharmesh-bhana-ca-sa-bb035658/" target="_blank"><strong>Dharmesh Bhana</strong></a><strong> - </strong>Executive: Loyalty &amp; Rewards</p> <p><strong>2)</strong><a href="https://www.nedbank.co.za/content/nedbank/desktop/gt/en/personal.html"><strong> Nedbank&nbsp;</strong></a></p> <p><strong>3) </strong><a href="https://personal.nedbank.co.za/bank/greenbacks.html"><strong>Greenbacks</strong></a></p> <p><strong>4) Full interview is available </strong><a href="https://letstalkloyalty.com/120/"><strong>here</strong></a></p> <p><br></p>