Your Oprah Army

<p>What you learned about business development for your professional services firm… is probably dead wrong. Networking – at least in the traditional sense – doesn’t work.  </p><p> </p><p>That’s a bold statement. But in this episode, I unpack exactly what this means for you and your business… and what you should be doing instead to cultivate contacts with the right people that turn into long-term and lucrative business relationships. </p><p> </p><p>Not only that, they become raving “fans” who bring new clients to you… almost automatically.</p><p> </p><p>We get into detail on that strategy, which was inspired by one of the world’s most popular TV hosts, as well as…</p><ul> <li>Leveraging an existing audience – that’s not yours<p></p> </li> <li>How you can get a steady stream of “pre-sold” leads<p></p> </li> <li>Creating a massive referral event <p></p> </li> <li>The real reason you should be podcasting – and why it doesn’t matter how many listeners you have<p></p> </li> <li>And more</li> </ul>