Why Your Company Should Start Building A Sales Force w/ David Ledgerwood

<h3><span style="font-weight: 400;">You need more sales, not more advice. </span></h3> <h3><span style="font-weight: 400;">And to get there, you need to build a sales force that has the capacity to work full time from setting appointments to closing deals. </span></h3> <h3><span style="font-weight: 400;">To learn more about building a revenue machine, I caught up with</span> <a href= "https://www.linkedin.com/in/davidledgerwood/"><span style= "font-weight: 400;">David “Ledge” Ledgerwood</span></a><span style= "font-weight: 400;">, Co-Founder & Managing Partner at</span> <a href="https://add1zero.co"><span style= "font-weight: 400;">Add1Zero</span></a><span style= "font-weight: 400;">, which provides</span> <span style= "font-weight: 400;">lead-to-close sales execution for B2B technology companies.</span></h3> <p><span style="font-weight: 400;">In this episode, David explains:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">His professional journey and how he founded Add1Zero.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">When businesses should build a sales force and what to look for in a sales team.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to determine a good or bad sales lead. </span></li> </ul> <p><em><span style="font-weight: 400;">This post includes highlights of our podcast interview with</span></em> <a href= "https://www.linkedin.com/in/davidledgerwood/"><em><span style= "font-weight: 400;">David “Ledge” Ledgerwood</span></em></a><em><span style="font-weight: 400;">, Co-Founder & Managing Partner at</span></em> <a href= "https://add1zero.co"><em><span style= "font-weight: 400;">Add1Zero</span></em></a><em><span style= "font-weight: 400;">.</span></em></p> <p><em><span style="font-weight: 400;">For the entire interview, you can listen to</span></em> <a href= "https://itunes.apple.com/us/podcast/the-b2b-revenue-executive-experience/id1242104988?mt=2"> <em><span style="font-weight: 400;">The B2B Revenue Executive Ex