Why Your Business Needs an SEO strategy

<p>While most businesses are aware of the importance of SEO, an UpCity commissioned study found that as many as 57% of North American SMB’s lack an SEO strategy. According to the same survey, some of the top goals for businesses were to increase organic traffic, strengthen domain authority and increase brand awareness, among other things. Yet, only 34% of businesses have made SEO a priority for 2022.</p> <p><br /></p> <p>If your business is hoping to achieve any of the goals listed above, but doesn’t yet have an SEO strategy, you’ll want to stay tuned for this episode!</p> <p><br /></p> <p>Our four marketing guides will discuss the survey findings and also:</p> <p>Outline what an SEO strategy is and how it could help your business</p> <p>Explain why ad hoc or random SEO efforts won’t help you achieve the results you want (and why you need an SEO strategy instead)</p> <p>Discuss why so few businesses are making SEO a priority and what effects this might have for them </p> <p>How not investing in SEO could be putting your business at a competitive disadvantage</p> <p>Explore whether you should be combining SEO efforts with your PPC strategies </p> <p><br /></p> <p><br /></p>