Why Your Agency Hit a Plateau and How to Catapult to the Next Level

<p>Do you feel that your agency has hit a plateau? Are you wondering what steps you could take to reignite your growth? Maybe it’s time to get out of your comfort zone. Maybe you're not making your agency's needs a priority. Maybe you're just too close to your business and can't see the forest for the trees.</p> <p>In this week's podcast episode, our Agency Scale Specialist <strong>Darby Copenhaver</strong> shares the common challenges he's hearing from agencies. In his role, Darby speaks with agency owners who are looking for a leg up, whether that means working with Jason or not, to identify their issues and create a game plan for overcoming them so they can achieve their growth goals.</p> <p>In this episode, we’ll discuss:</p> <ul> <li>Overcoming the most common issues for agency owners.</li> <li>How to get more clarity so you can scale.</li> <li>Branding yourself vs. branding the agency.</li> <li>Why the fear of missing out (FOMO) is holding you back.</li> </ul> <h2><strong>The Most Common Reasons Agency Growth Reaches a Plateau</strong></h2> <p>As agency owners, we put so much energy into our clients’ success and strategies and <a href= "https://jasonswenk.com/treat-your-agency-like-client/" target= "_blank" rel="noopener">we forget to do the same</a> when it comes to our own marketing and growth strategies. Because of this, many of the agency owners that come to us frequently feel stuck. They’ve plateaued and can’t figure out what comes next. In Darby’s opinion, this is rooted in a lack of prioritization.</p> <p>We tend to put ourselves last because we want to do the best we can for our clients. This is very common, but we need to make time for the things that we want to accomplish in our businesses. Remember there’s a difference between making time and having time. There’s always time where you make it. You may not think you have time, but you must <em>make</em> the time to overcome the plateau you're on.</p> <h2><strong style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-San