Why You Shouldn't Copy Someone Else's Marketing | Ep. #418

<p><span style="font-size: 10pt;">In Episode #418, Eric and Neil discuss why you shouldn’t copy someone else’s marketing. Tune in to discover if replicating other’s marketing techniques actually works for you OR if you’re better off creating your own marketing strategy.</span></p> <h3><span style="font-size: 10pt;">Time Stamped Show Notes:</span></h3> <ul> <li><span style="font-size: 10pt;">00:27 – Today’s topic: <em>Why You Shouldn't Copy Someone Else's Marketing</em></span></li> <li><span style="font-size: 10pt;">00:58 – When given a template, figure out how you can change it and make it your own</span></li> <li><span style="font-size: 10pt;">01:06 – Some marketing tactics that work for others does not mean it will work for you</span></li> <li><span style="font-size: 10pt;">01:27 – Eric has tried different techniques and not all of them have worked</span></li> <li><span style="font-size: 10pt;">01:45 – Learn from others, but don’t copy them</span></li> <li><span style="font-size: 10pt;">02:22 – Figure out what will work for you and your audience</span></li> <li><span style="font-size: 10pt;">02:30 – Neil was advised that if you’re doing something that moves away from your personality, the tactic won’t convert</span></li> <li><span style="font-size: 10pt;">02:50 – There’s NO best tactic for everyone, it will depend on your business and audience</span></li> <li><span style="font-size: 10pt;">03:34 – Learn everything that you can, but eventually you’ll have to create your own style</span></li> <li><span style="font-size: 10pt;">03:44 – <a href= "http://marketingschool.io/">Marketing School</a> is giving away a free 1 year subscription to <a href= "https://www.crazyegg.com/">Crazy Egg</a> which is a visual analytics tool</span> <ul> <li><span style="font-size: 10pt;">03:58 – Go to <a href= "http://singlegrain.com/giveaway">SingleGrain.com/giveaway</a> for multiple entries</span></li> </ul> </li> <li><span style="font-size: 10pt;">04:05 – That’s it for today’s episode!</span></li> </ul> <h3><span style="font-size: 1