
Why You Shouldn't Copy Billion Dollar Companies | Ep. #716
Nomzy Stholly
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<p><span style="font-weight: 400;">In episode #716, Eric and Neil discuss why you shouldn’t copy the strategies of billion dollar companies. Tune in to hear why corporations don’t have all the answers.</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><span style="font-weight: 400;">[00:27] Today’s Topic:</span> <em><span style="font-weight: 400;">Why You Shouldn't Copy Billion Dollar Companies</span></em></li> <li><span style="font-weight: 400;">[00:42] A lot of the things big companies do, don’t make sense.</span></li> <li><span style="font-weight: 400;">[00:55] Companies like</span> <a href="https://slack.com/"><span style= "font-weight: 400;">Slack</span></a> <span style= "font-weight: 400;">have the high valuation.</span></li> <li><span style="font-weight: 400;">[01:13] They ran a commercial, but the commercial didn’t completely explain what Slack actually is.</span></li> <li><span style="font-weight: 400;">[01:50] If you are in marketing, you have to have good messaging and a good story.</span></li> <li><span style="font-weight: 400;">[02:15] Your product is not a consumer-based product and is probably more complex.</span></li> <li><span style="font-weight: 400;">[02:45] Eric watches</span> <a href= "https://www.amazon.com/Man-High-Castle-Season/dp/B00RSGIVVO"><em><span style="font-weight: 400;"> The Man in the High Castle</span></em></a> <span style= "font-weight: 400;">and he recommends it.</span></li> <li><span style="font-weight: 400;">[03:00] However, the recent marketing campaign for this show involved covering the inside of subway cars with full Swastikas. It was a confusing ad campaign.</span></li> <li><span style="font-weight: 400;">[03:30] If you don’t know the show, this campaign was probably jarring.</span></li> <li><span style="font-weight: 400;">[03:50] You have to be smart with your branding and think of long-term repercussions.</span></li> <li><span style="font-weight: 400;">[04:43] You want to answer objections.</span></li> <li><span style="font-weight: 400;">[05:00] That
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Why You Shouldn't Copy Billion Dollar Companies | Ep. #716
Nomzy Stholly