Why You Should Shift Marketing Spend to Buy More LinkedIn Ads #1720

<p><strong>Why You Should Shift Marketing Spend to Buy More LinkedIn Ads</strong></p> <p><span style="font-weight: 400;">In episode #1720, we talk about the effectiveness of LinkedIn as a marketing channel. While advertising on LinkedIn is expensive, Neil and Eric have noticed that lead conversion and LTV on this platform are generally higher. They also discuss a few strategies for targeting leads on this platform and why not just advertising but social media budget should be allocated to LinkedIn too. Tune in today!</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><strong>[00:25]</strong> <span style= "font-weight: 400;">Today’s topic: Why You Should Shift Marketing Spend to Buy More LinkedIn Ads.</span></li> <li><strong>[00:28]</strong> <span style= "font-weight: 400;">LinkedIn ads are expensive but convert better for B2B than most channels.</span></li> <li><strong>[01:10]</strong> <span style="font-weight: 400;">Neil’s LinkedIn clients have a better LTV, making LinkedIn ads cheaper in the long run.</span></li> <li><strong>[01:55]</strong> <span style="font-weight: 400;">The organic reach on LinkedIn is great.</span></li> <li><strong>[02:00]</strong> <span style= "font-weight: 400;">Strategies for advertising and finding new clients on LinkedIn.</span></li> <li><strong>[02:50]</strong> <span style= "font-weight: 400;">Allocating not just advertising but social budget to LinkedIn.</span></li> <li><strong>[03:19]</strong> <span style="font-weight: 400;">Please rate, review, and subscribe to this podcast!</span></li> </ul> <p> </p> <p><strong>Links Mentioned in Today’s Episode:</strong></p> <p> </p> <p><a href="https://www.garyvaynerchuk.com/"><span style= "font-weight: 400;">Gary V</span></a></p> <p><a href= "https://www.thedanielmurray.com/themarketingmillennials"><span style="font-weight: 400;"> The Marketing Millennials</span></a></p> <p> </p> <p><strong>Leave Some Feedback:</strong></p> <p> </p> <p> </p> <ul> <li aria-level="1"><strong>What should we talk about next?<span style="font-weigh