Why You Should Change Your Lead Forms to Applications | Ep. #784

Nomzy Stholly

5 min

Investing & Markets

Description

In episode #784, Eric and Neil discuss why you should change your lead forms to applications. Tune in to hear how this could make a big difference in your conversion rates. TIME-STAMPED SHOW NOTES <ul> <li>[00:27] Today’s Topic: Why You Should Change Your Lead Forms to Applications</li> <li>[00:45] Eric was trying to get people to move from a webinar to purchasing a course and software bundle.</li> <li>[01:25] Using Zoom, he added a button that would bring them to a purchase page.</li> <li>[02:05] Instead of sending them to a checkout page, Eric changed it to an “application”.</li> <li>[02:27] Now it goes to this <a href="http://www.singlegrain.com/apply">link</a>.</li> <li>[02:40] If you to Consulting.com, they have a good example of an application page.</li> <li>[02:54] The first thing you do after following the link is schedule a call.</li> <li>[02:58] After that, you fill out a survey about your business.</li> <li>[04:20] Eric and his team did a strategy call.</li> <li>[04:55] Once you switched to the application, their conversion rate went up.</li> <li>[05:05] They then made three sales for $6000 total.</li> <li>[05:35] The guy that recommend Eric switch to an application said the change was anywhere from 15-20%, but they did better than that.</li> <li>[07:15] Make sure you text people with reminders for scheduled calls.</s

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Episodes

Why You Should Change Your Lead Forms to Applications | Ep. #784

Nomzy Stholly

5:49