Why Scaling Your Agency Faster Makes Things Easier

<p>Have you reached a point where you're not sure what comes next for your agency? Are you looking for new ways to grow or afraid your agency is growing too fast? Hitting a crossroads is normal, but when you set yourself up with a solid base, you'll find it easy to choose the right path for your agency to take.</p> <p>In today's episode, we'll cover:</p> <ul> <li>2 ways to set your agency up with a solid foundation.</li> <li>2 key performance indicators your agency needs to watch.</li> <li>Why running an agency becomes easier as you scale.</li> </ul> <p>Today I sat down to talk with Mae Karwowski, founder, and CEO of <a href="https://www.obvious.ly/" target="_blank" rel= "noopener">Obviously</a>, an influencer marketing agency. As a young social media manager, Mae quickly saw the value for brands when it comes to using influencers to promote a product. Since then, the agency has surpassed the <a href= "https://jasonswenk.com/8-figure-agency-with-zero-employees/" target="_blank" rel="noopener">8-figure mark</a> and works with some of the biggest brands across the globe. Mae's here to discuss some of the decisions she's made to get her agency to where it is now and what she looks forward to as her agency continues to grow.</p> <h2>2 Ways to Set Your Agency Up With a Solid Foundation</h2> <p>A successful agency is built on a culmination of decisions. Everything from what you offer, how you price it, and the people you bring onto your team can affect the longevity and the profitability of your agency. So what can you do to help set your agency up for success?</p> <ol> <li><strong>Be thoughtful about your first hires</strong>: One of the most exciting milestones for an agency is when you need to make your first hire. A <a href= "https://jasonswenk.com/hiring-and-retaining-agency-employees/" target="_blank" rel="noopener">strategic hire</a> can add value to your agency and allow you to continue to grow. Think about what skill sets your agency needs to retain your current clients and expand your reach. Now is a great ti