Why Brands Go People-First on Social

<div class="OutlineElement Ltr SCXW51433600 BCX0"> <p class="Paragraph SCXW51433600 BCX0"><span class= "TextRun SCXW51433600 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class= "NormalTextRun SCXW51433600 BCX0">It’s easy to get distracted by the trends, new platforms, and brands that are social media</span> <span class="NormalTextRun SCXW51433600 BCX0">stars in their own right</span><span class="NormalTextRun SCXW51433600 BCX0">. But how do you create a strategy that’s right for your brand?</span></span></p> <p class="Paragraph SCXW51433600 BCX0"><span class= "TextRun SCXW51433600 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class= "NormalTextRun SCXW51433600 BCX0">This episode of Social Pros with </span></span><span class="TextRun SCXW51433600 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class= "NormalTextRun SCXW51433600 BCX0">Mariya Spektor</span><span class= "NormalTextRun SCXW51433600 BCX0">,</span></span> <span class= "TextRun SCXW51433600 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class= "NormalTextRun SCXW51433600 BCX0">Director of Content</span><span class= "NormalTextRun SCXW51433600 BCX0">,</span> <span class= "ContextualSpellingAndGrammarError SCXW51433600 BCX0">Social Media</span> <span class="NormalTextRun SCXW51433600 BCX0">at Social Chain, has some tips you won’t want to miss.</span></span><span class="EOP SCXW51433600 BCX0" data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div class="OutlineElement Ltr SCXW51433600 BCX0"> <p class="Paragraph SCXW51433600 BCX0"><span class= "TextRun SCXW51433600 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class= "NormalTextRun SCXW51433600 BCX0">Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:</span></span><span class="EOP SCXW51433600 BCX0" data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div class="OutlineElement Ltr SCXW51433600 BCX0"> <ul