Why Blogging Too Often Will Hurt Your Rankings | Ep. #776

Nomzy Stholly

7 min

Investing & Markets

Description

In episode #776, Eric and Neil discuss why blogging too often may hurt your rankings. Tune in to hear why you should consider blogging less. TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: Why Blogging Too Often Will Hurt Your Rankings</li> <li>[00:45] A site has “x” amount of authority.</li> <li>[01:05] You’ll find that if you start blogging more over time, a lot of your content will become outdated.</li> <li>[01:32] Old pages will drop in rankings, but eventually your whole site will suffer because of outdated posts.</li> <li>[02:20] Refer to the Content Reusage Framework.</li> <li>[02:22] A VC named <a href="http://tomtunguz.com/">Tomasz Tonguz</a> did a study on the value of temporal content vs. evergreen content.</li> <li>[02:47] The difference between a news site and an evergreen site is that your rankings will spike from time to time, whereas evergreen content stacks in rankings over time.</li> <li>[03:25] Focus on writing better content, which will help your rankings.</li> <li>[03:45] The majority of your posts will not generate much traffic.</li> <li>[03:55] 20% of your content will make up 70% of your traffic.</li> <li>[04:13] Go to <a href= "https://www.semrush.com/">SEMRush</a> or <a href= "https://ahrefs.com/">Ahrefs</a> and l

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Episodes

Why Blogging Too Often Will Hurt Your Rankings | Ep. #776

Nomzy Stholly

7:06