Whiskey Making (and Selling) Mistakes with Dan Garrison & Donnis Todd
Whiskey Making (and Selling) Mistakes with Dan Garrison & Donnis Todd

Whiskey Making (and Selling) Mistakes with Dan Garrison & Donnis Todd

ThatoTsubelle

30 min
Business & Finance
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<p>Owner and Master Distiller from Garrison Brothers Distillery</p> <p>Show notes: <a href="http://www.markgraban.com/mistake11">http://www.markgraban.com/mistake11</a></p> <p>We have two special guests from <a href="http://garrisonbros.com/">Garrison Brothers Distillery</a> joining us for Episode #11. They are <a href="https://www.texasmonthly.com/promotion/meet-dan-garrison/">Dan Garrison</a>, founder and CEO of the distillery and <a href="https://www.singlemaltsavvy.com/distilleries/garrison-brothers/">Donnis Todd</a>, their master distiller.</p> <p>I've known Dan and Donnis since I first had the chance to visit their distillery in Hye, TX back in 2013 as part of an MIT alumni group visit. I've visited many times and I've volunteered as a bottler, <a href="https://www.leanblog.org/2016/08/the-time-i-volunteered-at-a-distillery-and-couldnt-help-doing-kaizen/">as I've blogged about</a>. I love the people, the place, and the product -- their Texas Straight Bourbon Whiskeys, many of which are <a href="https://www.google.com/search?sxsrf=ALeKk03Y8SGeR19n0lh-KmRbKFwHpX0wmg%3A1602643310868&amp;ei=bmWGX8q6NNf7-gTzhrqQCA&amp;q=garrison+brothers+jim+murray+whiskey+bible&amp;oq=garrison+brothers+jim+murray+whiskey+bible&amp;gs_lcp=CgZwc3ktYWIQAzIHCCEQChCgATIFCCEQqwIyBQghEKsCOgQIIxAnOgkIABDJAxAWEB46BggAEBYQHjoFCCEQoAFQ_hNY6SJg-CNoAHAAeACAAX6IAdMKkgEEMTAuNJgBAKABAaoBB2d3cy13aXrAAQE&amp;sclient=psy-ab&amp;ved=0ahUKEwjKqfvJh7PsAhXXvZ4KHXODDoIQ4dUDCA0&amp;uact=5">award winners</a>.</p> <p>In the episode, Donnis tells a story about a time when he let some whiskey age one year too long... and what he learned from the mistake (and how Dan handled it). Dan talks about a mistake he made with one of their key national retailer relationships and what he learned from that. They both talk about how they've created a culture of "fessin' up" to mistakes when you make them and why that's so important to their company.</p> <p><br></p> --- Support this podcast: <a href="https://anchor.fm/favorite-mistake/support" rel="payment">https://a

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