
What Should You Do When Marketing is too Expensive? | Ep. #845
Nomzy Stholly
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<p><span style="font-weight: 400;">In episode #845, we discuss what to do when marketing becomes too expensive. Tune in to hear what your best bets are.</span></p> <p><span style="font-weight: 400;">We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress</span> <a href= "http://marketingschool.io/stats/"><span style= "font-weight: 400;">here</span></a><span style= "font-weight: 400;">!</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><span style="font-weight: 400;">[00:27] Today’s Topic:</span> <em><span style="font-weight: 400;">What Should You Do When Marketing is too Expensive?</span></em></li> <li><span style="font-weight: 400;">[00:36] Each year, the costs go up.</span></li> <li><span style="font-weight: 400;">[00:45] The majority of companies spend the most on Google Adwords and then Facebook ads.</span></li> <li><span style="font-weight: 400;">[01:05] Those channels produce good ROI.</span></li> <li><span style="font-weight: 400;">[01:19] However, the best ROI comes from conversion optimization.</span></li> <li><span style="font-weight: 400;">[01:46]</span> <a href= "https://www.profitwell.com/"><span style= "font-weight: 400;">Profitwell</span></a> <span style= "font-weight: 400;">is a pricing services company.</span></li> <li><span style="font-weight: 400;">[02:14] Profitwell has discussed how the cost of acquiring customers continues to rise.</span></li> <li><span style="font-weight: 400;">[02:36] They have found that content marketing remains effective.</span></li> <li><span style="font-weight: 400;">[03:25] When leveraging CRO, it’s about improving the lifetime value of each customer.</span></li> <li><span style="font-weight: 400;">[03:47]</span> <a href= "https://www.clickfunnels.com/"><span style= "font-weight: 400;">Clickfunnels</span></a> <span style= "font-weight: 400;">will help you maximize your funnel.</span></li> <li><s
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What Should You Do When Marketing is too Expensive? | Ep. #845
Nomzy Stholly