What Is Your Institution's Value Proposition and Why Does It Matter? Dr. James Wilson

Why does a potential student choose one school over another?  According to Bay Path University business and higher education leadership professor, Dr. James Wilson, it often comes down to the value proposition.  Listen to this latest IngenioUs Mini episode to find out what he means and how to get started in assessing your institution's value proposition.  Or, read his blog article here. --- Send in a voice message: https://anchor.fm/chelip/message