What is Accrual Accounting? (See The #1 Decision Startups Need to Make TODAY)

<p><span style="font-weight: 400;"><strong>Exclusive Download:</strong> Precision Scorecard™ - Keep Your Leadership Team Focused & Accountable To Growth - <a href= "https://bit.ly/38HmL72">https://bit.ly/38HmL72</a> <br /> <br /></span></p> <p><span style="font-weight: 400;">--</span></p> <p><span style="font-weight: 400;"><br /> I don’t think a SaaS founder should be their own accountant.</span></p> <p><span style="font-weight: 400;"><br /> I’m not, and I wasn’t for all 5 of my companies.</span></p> <p><span style="font-weight: 400;"><br /> Your job is to get</span> <em><span style= "font-weight: 400;">really</span></em> <span style= "font-weight: 400;">good at running a business and making<br /> money. </span></p> <p><span style="font-weight: 400;"><br /> That’s it.</span></p> <p><span style="font-weight: 400;"><br /> But to do that, there is ONE type of accounting that I believe you NEED to understand:</span></p> <p><br /> <a href="https://youtu.be/8eDNvwfTOGc"><strong>Accrual Accounting</strong><strong>.</strong></a></p> <p><span style="font-weight: 400;"><br /> Don’t panic, you won’t need to calculate it yourself. That’s your accountant’s job. </span></p> <p><span style="font-weight: 400;"><br /> But knowing the difference between Accrual Accounting and Cash Accounting is vital to making the</span> <a href= "https://www.danmartell.com/big-decisions-no-experience/"><span style="font-weight: 400;"> best business decisions</span></a><br /> <span style="font-weight: 400;">for your SaaS.</span></p> <p><span style="font-weight: 400;"><br /> So let’s take a quick 10-minutes to go over what exactly it is and why it’s valuable to comprehend it.</span></p> <p><span style="font-weight: 400;"><br /> Once you understand Accrual Accounting, you’ll be able to:<br /> <br /> <br /></span><span style="font-weight: 400;">- <a href= "https://www.danmartell.com/killerscorecard/">Measure incremental growth</a><br /> <br /> <br /></span><span style="font-weight: 400;">- Clean up your cash flow<br /> <br /> <br /></span><span style