Using Digital Platforms to Increase Manufacturing Sales and Valuations

<p>Dusty Dean is the Founder and CEO of BITCADET, a company focused on creating innovative digital sales channels for manufacturing companies. With BITCADET, Dusty helps manufacturers unlock sales and create solutions for their customer base.</p> <p>Dusty is a Senior Board Advisor at VersaTube Building Systems, the leading manufacturer of pre-engineered DIY steel building kits. Under his leadership, Dusty took the company from $5 million to $50 million by implementing and establishing a direct-to-consumer sales strategy. He is also the Founder of Seedzi, a startup incubator that focuses on the people aspect of vetting and selecting pre-investment entrepreneurs.</p> <h2>In this episode…</h2> <p>How do you successfully integrate the tangible industry of manufacturing with the benefits of today’s digital tools and platforms to create a better business?</p> <p>Raised around the world of manufacturing through his father’s work, Dusty Dean took his own knowledge of software and coding, and saw where it could be applied for manufacturing businesses: digital sales. This gap in the industry led him to create BITCADET, where he’s been able to help fill a void that was leading to wasted time and energy.</p> <p>On this episode of the <em>Measure Success Podcast</em>, Carl J. Cox speaks with Dusty Dean, Founder of BITCADET, to discuss the importance of helping a client address what they couldn’t see before. Together, they talk about projecting and predicting trends to prepare in an ever-changing industry, Dusty’s definition of success, and the importance of continually exploring an enriching life outside of the workplace.</p>