User Centric Data & Privacy Strategies with Bill Jones of Enilon

When it comes to things like GDPR and CCPA digital teams often ask themselves &#34;What do I HAVE to do?&#34; and rarely ask themselves &#34;What do my visitors want me to do?&#34;.<br/><br/>In this episode of PressThis, we interview Bill Jones of Enlion to hear his thoughts on building a user centric privacy and data strategy. Bill shares his thoughts around data collection from the visitor&#39;s perspective, what tradeoffs you should be delivered in exchange for that data, and how to go about building a user-first data and privacy plan.