UpStartVC Podcast Ep008 - Zanele Matome & Welo

Hi everyone!<br/><br/>Welcome to the UpStartVC Podcast, a podcast where we talk to entrepreneurs about the things they&#8217;re building and investors about the entrepreneurs they&#8217;re backing.<br/><br/>It is hosted by&#160;<a href="https://www.linkedin.com/in/kamohelo-m/">Kamo Motaung</a>&#160;an entrepreneur and BCom Honours Investment Management graduate; and,&#160;<a href="https://www.linkedin.com/in/daryn-munnik/">Daryn Munnik</a>, currently pursuing a Masters in Development Finance, with research and support from Vuyo Mzini, Tshepo Mashele, Michael Ncube and Rishabh Krishna.<br/><br/>Our background research note is in the link at the end, please subscribe to have access to all of our future notes and episodes. You can also find us on&#160;<a href="https://podcasts.apple.com/za/podcast/the-upstartvc-podcast/id1545386794">Apple Podcasts</a>,&#160;<a href="https://open.spotify.com/show/7xpJPYuZmE5FvCiMVzCGzV?si=jpMS2kFDRPSvbXtd8esn3Q">Spotify</a>,&#160;and&#160;<a href="https://podcasts.google.com/feed/aHR0cHM6Ly9hcGkuc3Vic3RhY2suY29tL2ZlZWQvcG9kY2FzdC8yNDAwODcucnNz?sa=X&#38;ved=0CAIQ9sEGahcKEwiAvPmgl9DuAhUAAAAAHQAAAAAQLA">Google Podcasts</a>.<br/><br/>This week we chat with&#160;Zanele Matome on her mission to deliver health to the doorstep of an overlooked segment of the market through her startup <a href="https://www.welo.co.za/">Welo</a>. <br/><br/>The themes we discuss are:<br/><br/>Zanele&#8217;s Entrepreneurship Journey. <br/><br/>The power of referrals. <br/><br/>Client acquisition during Covid.<br/><br/>Welo&#8217;s growth hacking strategy, business model and pricing strategy. <br/><br/>Building in public and Welo&#8217;s personal touch. <br/><br/>Welo&#8217;s fundraising journey. <br/><br/>What Zanele would put on a billboard. <br/><br/>We have also put together a background research note on Welo, it is available here:<br/><br/><a href="https://drive.google.com/file/d/1GZZF0nLABt6ZhC5jrpdDWQov5XqOBD3w/view?usp=sharing">Welo research note </a><br/><br/>If you enjoyed listening to the podcast or re