Unlocking Vietnam's true potential

<p>On the podcast today we're heading to Vietnam to explore how this rapidly diversifying market is breaking away from tradition and embracing new coffee drinking opportunities .</p><p>In conversations with <a href="https://www.willfrith.com/">Will Frith</a>, coffee coach and Co-founder, Building Coffee, academic <a href="https://sarahggrant.com/">Sarah Grant</a>, and Sahra Nguyen, CEO and Founder, <a href="https://nguyencoffeesupply.com/">Nguyen Coffee Supply</a>, we discuss the complex history of Vietnamese coffee exports, the burgeoning specialty coffee scene in Ho Chi Minh City, and the growing international appreciation of high-grade Vietnamese Robusta coffee.</p><p>Credits music: Hurry Slow by <a href="https://open.spotify.com/artist/4i4ZRPD25sKZAj3FlHQSPq">Olivia Junholm</a> in collaboration with <a href="https://www.coffeemusicproject.com/">The Coffee Music Project</a></p><p>Sign up for our newsletter to receive the latest coffee news at <a href="https://www.worldcoffeeportal.com/">worldcoffeeportal.com</a></p><p>Subscribe to 5THWAVE on Instagram <a href="https://www.instagram.com/5thwavecoffee/">@5thWaveCoffee</a> and tell us what topics you'd like to hear</p>