Understanding the Role of Gender in Negotiations with Beth Fisher-Yoshida, Ep #397

<p>What is the role of gender in negotiations? What narratives influence negotiations? Sometimes, we forget that we have agency in <em>how</em> we negotiate. As an expert in negotiation and conflict resolution, Beth Fisher-Yoshida has learned that one thing is foundational: to improve your negotiation, you need to start by building self-awareness. In this episode of Negotiations Ninja, she shares how understanding gender roles—and how they impact your mindset—impacts negotiations <em>and</em> what you can do about it. </p> <h2>Outline of This Episode</h2> <ul> <li>[1:30] Learn more about Beth Fisher-Yoshida</li> <li>[2:09] How gender affects negotiations</li> <li>[4:10] Effectiveness starts with self-awareness</li> <li>[8:33] Gaining the confidence to ask</li> <li>[11:20] How agency affects negotiations</li> <li>[13:34] The relational aspects of negotiation </li> <li>[16:46] Two techniques to prepare for negotiation</li> </ul> <h2>Resources & People Mentioned</h2> <ul> <li><a href= "https://www.amazon.com/New-Story-Power-Womans-Negotiation-ebook/dp/B0BRV4WKF9" target="_blank" rel="noopener">New Story, New Power: A Woman's Guide to Negotiation</a></li> <li><a href= "https://negotiations.ninja/podcast/women-in-negotiation/" target= "_blank" rel="noopener">Beth Fisher-Yoshida and Todd Wiesel on Women in Negotiation</a></li> </ul> <h2>Connect with Beth Fisher-Yoshida</h2> <ul> <li>Connect on <a href= "https://www.linkedin.com/in/bethfisheryoshida/" target="_blank" rel="noopener">LinkedIn</a></li> <li>Follow on <a href="https://twitter.com/bethfishyoshida" target="_blank" rel="noopener">Twitter</a> </li> </ul> <h2>Connect With Mark</h2> <ul> <li>Follow Negotiations Ninja on Twitter: <a href= "https://twitter.com/NegotiationPod" target="_blank" rel= "noopener">@NegotiationPod</a></li> <li>Connect with Mark <a href= "https://www.linkedin.com/in/markraffan/" target="_blank" rel= "noopener">on LinkedIn</a></li> <li>Follow Negotiations Ninja <a href= "https://www.linkedin.com/company/negotiations-ninja-podcast" target="_bl