Tips for a Winning Pinterest Strategy in 2021 with Kate Ahl

<p><span style="font-weight: 400;">Welcome back to another episode of the Not So Wimpy Entrepreneur Podcast!</span></p> <p> </p> <p><span style="font-weight: 400;">We're talking Pinterest today.</span></p> <p> </p> <p><span style="font-weight: 400;">I was hesitant to do this episode because I’m a little mad at Pinterest right now. Anyone else? It’s just not getting me the views and the sales that it used to!</span></p> <p> </p> <p><span style="font-weight: 400;">I realized that probably just means that I need to learn some new strategies, so here we are. I’ve brought Kate Ahl on to answer all of our Pinterest questions. </span></p> <p> </p> <p><span style="font-weight: 400;">Kate is the owner and CEO of Simple Pin Media. She has a passion for helping bloggers/content creators and small business owners grow their business using Pinterest. When she teaches Pinterest marketing, she aims for it to be actionable, simple steps that help business owners move forward successfully instead of feeling overwhelmed.</span></p> <p> </p> <p><strong>Episode 64 Takeaways: </strong></p> <p><span style="font-weight: 400;">+ Pinterest as a business is still doing well. </span></p> <p><span style="font-weight: 400;">+ We’re never going to get back the traffic of 2015, and that’s okay. </span></p> <p><span style="font-weight: 400;">+ Followers matter more than they used to. </span></p> <p><span style="font-weight: 400;">+ Use story pins wisely.</span></p> <p><span style="font-weight: 400;">+ Short videos get great engagement.</span></p> <p><span style="font-weight: 400;">+ Fewer pins per day are better than before.</span></p> <p><span style="font-weight: 400;">+ Consider using scheduling tools.</span></p> <p><span style="font-weight: 400;">+ Pin things to relevant and specific boards. </span></p> <p><span style="font-weight: 400;">+ Hashtags aren’t super important on Pinterest.</span></p> <p><span style="font-weight: 400;">+ Keep looking at your data. </span></p> <p> </p> <p><span style="font-weight: 400;">I hope you are able to take