TikTok To Launch Ad Revenue-Sharing Program For Creators

TikTok announced an ad revenue-sharing program with the social media platform’s most prominent creators, moving closer to a model already used by its competitors. <br />Under the new TikTok Pulse program, companies can place their ads next to user content in specific categories, including health, fashion, cooking, gaming and others and creators will get a cut. <br />The company says they will begin exploring our first advertising revenue share program with creators, public figures and media publishers. <br />TikTok says only accounts with at least 100,000 subscribers will be eligible for the first phase of the program.