
This Much I Learned: What3Words on breaking into popular culture
Jharana Koirala
16 min
Business & Finance
Description
In the latest episode of Marketing Week’s podcast series, What3Words CMO Giles Rhys Jones discusses the importance of global nuance, building a team from scratch and his mission to help the brand secure its place in popular culture.
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This Much I Learned: What3Words on breaking into popular culture
Jharana Koirala