This Is How You Increase You SMB’s Sales Effectiveness w/ Rene Zamora

<p><span style="font-weight: 400;">I’ve seen a lot of small businesses struggle with sales teams. </span></p> <p> </p> <p><span style="font-weight: 400;">There are several reasons why, but there’s good news…</span></p> <p> </p> <p><span style="font-weight: 400;">You can fix all of them.</span></p> <p> </p> <p><span style="font-weight: 400;">To explain how and help you get your small business to start generating more revenue, I invited</span> <a href= "https://www.linkedin.com/in/renez/"><span style= "font-weight: 400;">Rene Zamora</span></a> <span style= "font-weight: 400;">onto today’s show. </span></p> <p> </p> <p><span style="font-weight: 400;">Rene is President at</span> <a href="https://salesmanagernow.com/"><span style= "font-weight: 400;">Sales Manager Now</span></a> <span style= "font-weight: 400;">and Author of</span> <a href= "https://www.linkedin.com/in/renez/"><span style= "font-weight: 400;">Part-Time Sales Management</span></a> <span style="font-weight: 400;">and has a ton of experience turning around struggling sales teams. </span></p> <p> </p> <p><span style="font-weight: 400;">Rene went over:</span></p> <p> </p> <p><span style="font-weight: 400;">- The importance of allowing your managers and leaders to do their roles</span></p> <p> </p> <p><span style="font-weight: 400;">- Why salespeople exaggerate and complain so much</span></p> <p> </p> <p><span style="font-weight: 400;">- The key elements to optimizing your small business’ sales team </span></p> <p> </p> <p><em><span style="font-weight: 400;">This post includes highlights of our podcast interview with</span></em> <a href= "https://www.linkedin.com/in/renez/"><em><span style= "font-weight: 400;">Rene Zamora</span></em></a><em><span style= "font-weight: 400;">, President at Sales Manager Now and Author of</span></em> <a href= "https://www.linkedin.com/in/renez/"><em><span style= "font-weight: 400;">Part-Time Sales Management</span></em></a><em><span style= "font-weight: 400;">.</span></em></p> <p> </p> <p><em><span style="font-weight: 400;">Fo