The "Two Lenses" Design Thinking Secret to Solving Every Problem Ep13

<p>This understanding lead me to coin the term, the “two lenses” approach to social change.</p> <p>The two lenses approach means,</p> <p>1) Your&nbsp;problem&nbsp;needs to be understood through the lens of measurement&nbsp;or&nbsp;data.</p> <p>and</p> <p>2) Your&nbsp;solution&nbsp;needs to be understood through the lens of&nbsp;behavioral psychology.<br> </p> <p>This is the cornerstone of the design work I do. From my book, How to Save the World, page 7.<br> <br> Sign up to join the live group "Fitbit for the Planet" calls at <a href="http://katiepatrick.com/fitbit">katiepatrick.com/fitbit</a>.</p> <p><br></p> <p><strong>Follow Katie Patrick</strong></p> <p><a href="https://amzn.to/2Z4jivL">Get a copy of <em>How to Save the World</em> on Amazon</a></p> <p><a href="https://katiepatrick.com/">katiepatrick.com</a></p> <p><a href="https://twitter.com/katiepatrick">Twitter @katiepatrick</a></p> <p><a href="https://www.instagram.com/katiepatrickhello/">Instagram @katiepatrickhello</a></p> <p><a href="https://www.linkedin.com/in/katie-patrick-4474499/">LinkedIn</a></p> <p><br></p> <p><strong>Support the podcast</strong></p> <p>Contribute a monthly donation at <a href="https://patreon.com/katiepatrick">patreon.com/katiepatrick</a> to help me continue to make these episodes possible.</p> <p>Thank you to&nbsp;Jordan, Nader, Mike, Gary, Alex, Ben, Dee, and Ian for contributing! Xx<br> <br> <br> <br> </p>