The SEO Hack You've Never Optimized For  | Ep. #703

<p><span style="font-weight: 400;">In episode #703, Eric and Neil discuss ways to optimize your website. Tune in to hear how you can increase conversions with simple SEO tricks.</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><span style="font-weight: 400;">[00:27] Today’s Topic:</span> <em><span style="font-weight: 400;">The SEO Hack You've Never Optimized For</span></em></li> <li><span style="font-weight: 400;">[00:40]  No one is focusing on site speed, which is important. Hosting deeply affects your rankings.</span></li> <li><span style="font-weight: 400;">[00:55] Google has a mobile-first index, which means fast sites will get ranked higher.</span></li> <li><span style="font-weight: 400;">[01:22] You also need to use a content delivery network.</span></li> <li><span style="font-weight: 400;">[01:48] There is a</span> <a href="https://developers.google.com/speed/"><span style= "font-weight: 400;">Google Page Speed</span></a> <span style= "font-weight: 400;">tool or</span> <a href= "https://gtmetrix.com/"><span style="font-weight: 400;">GT Metrix</span></a> <span style="font-weight: 400;">which will help you measure speed.</span></li> <li><span style="font-weight: 400;">[02:30] Eric’s website was too slow for 3G. They used GTMetrix to discover all their tags were slowing them down.</span></li> <li><span style="font-weight: 400;">[02:56] Ping Them is another great resource.</span></li> <li><span style="font-weight: 400;">[03:10] Don’t take servers for granted.</span></li> <li><span style="font-weight: 400;">[03:30] Optimize for faster load times, which will help with your conversions.</span></li> <li><span style="font-weight: 400;">[03:51]</span> <a href= "https://wpengine.com/"><span style="font-weight: 400;">WP Engine</span></a> <span style="font-weight: 400;">has been a great resource for this.</span></li> <li><span style="font-weight: 400;">[04:33] However, WP Engine has been charging exorbitant rates.</span></li> <li><span style="font-weight: 400;">[05:20] Content Distribution Networks