The Secret to Creating Magnetic Messaging w/ Michael Zipursky

<div style="font-weight: 400;"> <p><span data-contrast="auto">CEO of Consulting Success®, Michael Zipursky, walks us through the two major components of marketing he stands by; ideal client clarity and the magnetic message with an added three parts on developing a magnetic message for your ideal client.</span><span data-ccp-props= "{"201341983":0,"335559739":200,"335559740":276}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Michael was born in Toronto and raised in Israel for 5 years of his infancy. When he moved back to Canada, Michael did not know a word of English. Feeling ostracized, he took this energy a funneled it into sports and himself. Once entering his first year at university, Michael and his cousin Sam started their own consulting business focusing on web design. Two more businesses later, they got back together to start Consulting Success® which he is now the CEO of.</span><span data-ccp-props= "{"201341983":0,"335559739":200,"335559740":276}"> </span></p> </div> <div style="font-weight: 400;"> <p><strong><span data-contrast="auto">Tune in to hear Michael’s story…</span></strong><span data-ccp-props= "{"201341983":0,"335559739":200,"335559740":276}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">[01:09] Introduction to Michael Zipursky</span><span data-ccp-props= "{"201341983":0,"335559739":200,"335559740":276}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">[02:36] Background</span><span data-ccp-props= "{"201341983":0,"335559739":200,"335559740":276}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">[06:21] Two components for marketing</span><span data-ccp-props= "{"201341983":0,"335559739":200,"335559740":276}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">[07:26] Ideal client clarity</span><span data-ccp-props= "{"201341983":0,"335559739":200,"335559740":276}"> </span></p> </div> <div style="font-weight: 400;"> <p><span da