The Science of Successful Pricing: Uncovering the Secrets with Per Sjofors

Join host Zorina Dimitrova on the Grownlearn podcast as she sits down with Per Sjofors, renowned pricing expert and thought leader known as "The Price Whisperer." In this insightful episode, Per shares his extensive experience running companies in Europe and the US, conducting pricing experiments, and helping thousands of clients transform their businesses and achieve remarkable results through strategic pricing. Uncover the secrets behind influencing customer perception of value and boosting sales at higher price points. Zorina engages Per with burning questions, such as the key pricing mistakes to avoid, the inspiration behind Per's journey into the field, and why pricing errors occur in the first place. To to the Pricing MasterClass. 👉https://sjofors.com/masterclass-develop-your-pricing-power Use code POD20 to get a 20% discount on a purchase. The code is applied at checkout. ------------------------------------------------------------------------------------------------------------------- 🎧 Grownlearn Podcast: Apple Podcast/i-tunes: https://podcasts.apple.com/at/podcast/grownlearn/id1515759956 Soundcloud: https://soundcloud.com/grownlearn Spotify: https://open.spotify.com/show/1bUIDGbSQl4BlHeNeeJfva Grownlearn Youtube Channel: https://www.youtube.com/channel/UCU4PNa5gUnrjmh50td5U3XQ Website: www.grownlearn.org Welcome to Grownlearn! We are a trusted Business Partner with years of experience in group strategy, specializing in both organic and inorganic growth. At Grownlearn, we help businesses identify new business opportunities and pursue effective strategies to achieve their growth goals. Our founder’s extensive professional network of experts and mentors allows us to bring on board the right person or team based on the specific needs of the company we’re working with. We work closely with management teams to assess their company’s strengths and weaknesses and develop strategies to improve performance and increase profitability. In addition to our consulting work, we host the podcast Grownlearn, wh