
The S-Word
Zara
Description
<p>When was the last time someone used the dreaded s-word on you? Did they tell you that you <em>should</em> do or be something, whether you <em>should</em> be farther in your Amazon business or <em>should</em> be doing an Ecommerce business model that everybody’s doing? Who told you that you <em>should?</em> Chances are, if it’s not your mother-in-law, it’s you. And if it’s you, you may need to check why you’re “should-ing” yourself into doing something: because <em>should</em> can be as bad as <em>can’t.</em></p> <p><strong> </strong></p> <p>In this episode, I discuss the dangers of the word “should.” I describe how it can stem from the fear of being judged or embarrassed and how it can take us away from the things we want to actually do. I discuss the only times it’s okay to consider an s-word situation and reveal an alternative to doing a <em>should.</em> I also discuss the value of creating your “In a Perfect World” scenario and emphasize the importance of cultivating the beginner’s mindset.</p> <p><strong> </strong><strong> </strong></p> <p align="center"><em>“If you use the s-word, make sure you’re analyzing it all the way down to its core: that you “should” do something because it’ll get you to where you want to be.” - Kristin Ostrander</em></p> <p><strong> </strong></p> <p><strong><em>This week on the Amazon Files:</em></strong></p> <ul> <li>“Don’t you should me!” and the biggest problem with the word <em>should</em></li> <li>How <em>should</em> can come from a place of fear, guilt, or self-comparison</li> <li>When is it okay to consider a <em>should</em> that someone tells you to do</li> <li>The importance of thinking about our priorities instead of our <em>shoulds</em></li> <li>How crafting your ‘In a Perfect World’ scenario can help you avoid doing something out of guilt</li> <li>Putting the “pro” in procrastination and what happened when I decided to stop being bad at something</li> <li>The power of being humble enough to be a beginner</li> <li>The value of getting better by challenging yourself</li>