The Perfect Digital Agency Offer to Unlock 20X More Revenue (and Close Deals Faster)

<p>Are you struggling with low agency profit margins?  Are you tired of not winning the engagements you want and deserve? Did you know there’s an art to pricing in order to unlock 20X more revenue? That's 20X more than you are making right now!</p> <p>When it comes to pricing, there are two common problems I see many agencies struggling with:</p> <ol> <li><strong>Low profit margins.</strong></li> <li><strong>Not winning the engagements they should be.</strong></li> </ol> <p>Back in the day, I wanted to win high-profit engagements. I wanted the retainer clients because of the predictable income. I knew the combination of higher margins and predictable business would yield a healthy business and steady cash flow. But why is it so hard to accomplish? In my experience, it goes back to your approach.</p> <h2>Land 20x More Revenue by Making it an Easy Decision for Buyers</h2> <p><strong>If you have a hard time landing the business you want it’s probably because you’re making it a difficult decision for the buyer</strong>. How? You’re selling the wrong thing first. Pitching a big project or long-term contract from the get-go is like proposing marriage on the first date. It’s a HUGE COMMITMENT to ask when you haven’t proved your worth yet. So the issue here is you haven’t created the perfect offer.</p> <p>Mastermind member, Chris used to deal with this very issue. He owns an SEO agency and was charging $5,000 a month in month-to-month contracts. This was hindering his growth because clients normally stay with the agency for about 6 months, meaning they're worth just $30,000.</p> <p>There were three things we needed to do in this scenario:</p> <ul> <li>Make it an easier decision for the potential client.</li> <li>Raise his pricing.</li> <li>Transition to a long-term contract.</li> </ul> <p><iframe title="YouTube video player" src= "https://www.youtube.com/embed/HfKc4kP2oD0" width="560" height= "315" frameborder="0" allowfullscreen= "allowfullscreen"></iframe></p> <h2>Subscribe</h2> <p><a href= "https://podcasts.apple.com/