The NCAA Just Created 500,000 Content Businesses (278)

<p>The boys launch the show discussing the <a href= "https://www.npr.org/2021/06/30/1011966359/ncaa-votes-to-let-athletes-earn-money-based-on-their-names-and-images" target="_blank" rel="noopener">NCAA's new ruling</a> that college players can be compensated for their image and likeness.</p> <p>While we don't know exactly what will happen, we do know that athletes from every sport will be developing out their audience-building strategies as of yesterday.</p> <p>In other news, <a href= "https://www.mediapost.com/publications/article/364689/experience-marketing-returning-to-normal-75-of-b.html" target="_blank" rel="noopener">experiential events are on the rise</a> (of course), but are brands throwing out the digital bathwater and missing a huge opportunity?</p> <p><a href= "https://www.amediaoperator.com/newsletter/diving-into-buzzfeeds-spac-plans/" target="_blank" rel="noopener">And Buzzfeed finally gets to go public through a SPAC</a>. What's next? About 1,000 M&A deals.</p> <p>Roberts rants about <a href= "https://www.theverge.com/2021/6/24/22547339/google-chrome-cookiepocalypse-delayed-2023" target="_blank" rel="noopener">Google's play with cookies</a>, and raves about <a href= "https://www.marketingdive.com/news/budweiser-recreates-independence-day-speech-as-vaccination-push-continues/602657/" target="_blank" rel="noopener">Budweiser's new commercial</a>. Joe raves about the <a href= "https://deadline.com/2021/06/jason-bateman-will-arnett-sean-hayes-podcast-smartless-acquired-amazon-music-wondery-1234783265/" target="_blank" rel="noopener">Amazon/Wondery purchase of the Smartless podcast</a>.</p> <p>This week's podcast sponsor is <a href="https://marcom.com/tom/" target="_blank" rel="noopener">MarcomGather</a>.</p> <p><span style="color: #151b26;">With MarcomGather you can quickly centralize assets, eliminate unorganized file storage, and best of all - never lose track of your files again. Experience MarcomGather free for 30 days at <a href="https://marcom.com/tom/" target= "_blank" rel="noopener">https://marc