The Many Voices of Franchising: What IFA and Convention Mean to Me!

Marking 62 years of excellence, education, and advocacy, last week the IFA celebrated it's Annual Convention, this year in San Diego and featured speakers that included NBA legend and franchisor, Shaquille O’Neal, Inspire Brands CEO Paul Brown, and Self Esteem Brand’s David Mortensen, along with America’s first black female combat pilot Vernice “FlyGirl” Armour, and author and workforce innovator Seth Mattison.    I had an open mic on the convention floor and asked nearly 3 dozen industry pros to become speakers, as well.  My question?  What does IFA and it's annual Convention mean to you?   Here's what they told me!