The King of Advertorials, with Justin Brooke

<img src="https://copywriterspodcast.com/images/banner/copywriterspodcast255.jpg" /> <br />Our guest today is famous in digital marketing circles as an online advertising expert. His name is Justin Brooke and I’m so happy he can join us.<br /> Justin is the founder of Adskills, a great training company for online advertising. He’s also a super-experienced media buyer, having spent more than $10 million for lead generation as well as eCommerce campaigns.<br /> While Justin could give us super-valuable information on a lot of things, there’s one topic he knows a lot about where I’ve found it’s really hard to find any other expert who is also a good teacher. Justin is both – that is, an expert, and a really good teacher, and that topic is advertorials. It’s great that we get to talk to him about that today.<br /> Here’s what we ask him in today’s show:<br /> 1. For people who don't know -- What are advertorials, and how are they useful in marketing?<br /> 2. How did you get into writing, and teaching about, advertorials?<br /> 3. What are the key differences between an advertorial and...<br /> - content/articles<br /> - sales letters/ads?<br /> 4. Could you give us an example of a successful advertorial?<br /> 5. What are some mistakes people make when they try to do advertorials, but mess up instead?<br /> 6. What are some of your best go-to tips to creating successful advertorials? <br /> 7. If someone wants to learn more about advertorials, what would you recommend?<br /><br /> <a href="https://www.adskills.com/" target="blank">AdSkills.com</a><br /><br /><br><a href="https://copywriterspodcast.com/audio/listen.php?f=1335&m=download">Download.</a>