The Hedgehog Concept

<p>Many companies start with the idea of making a lot of money, but sadly those companies go out of business or jump from idea to idea never becoming as successful as they had hoped.&nbsp;</p><p>In today's <strong><em>Better Wealth Breakdown</em></strong><em>,</em> Dan and I talk about the book “<strong><em>Good To Great”</em></strong> by Jim Collins and his “Hedgehog Concept” which explains how companies can become great by gaining clarity in three areas: What can you be best in the world at, what drives your economic engine, and what are you deeply passionate about?&nbsp; We then use these three areas of the “Hedgehog concept” to evaluate BetterWealth as a company.&nbsp;&nbsp;</p><p><strong><em>“Good To Great”</em></strong> <strong>by Jim Collins</strong></p><ul><li><a href="https://www.jimcollins.com/books.html" rel="noopener noreferrer" target="_blank">"Good To Great" by Jim Collins</a></li><li><a href="https://www.jimcollins.com/article_topics/articles/good-to-great.html" rel="noopener noreferrer" target="_blank"> Good to Great Article by Jim Collins</a></li></ul><br/><p><br></p><p>#BetterWealth</p><p><br></p><p>📞 Free 15 Minute Clarity Call: https://bttr.ly/ytclarity</p><p>📕 The And Asset Book: https://bttr.ly/book</p><p>💸 BetterWealth Quiz: https://bttr.ly/quiz</p><p> AndAsset.com: https://bttr.ly/andasset</p><p>🎥 BetterWealth Youtube - https://bttr.ly/bwyoutube</p><p>🤵🏼 Financial Advisor, Agent or Coach: https://bttr.ly/advisor</p>