The Digital Battle — The Roles of Business and IT in Digital Transformation

<p><strong> </strong><span style="font-weight: 400;">Welcome to the 100th episode of the Digital Enterprise Society podcast.  Today  Thom Singer and Craig Brown reflect on the depth and breadth of the first 100 episodes of the podcast as well as look forward to the future of the podcast. This milestone episode also marks the first episode of The Digital Battle, a new opportunity for listeners to hear both the point and counterpoint of a hot topic in the digital world.  To help with the first debate they are joined by Digital Enterprise Society Trustee for Content IT Mark Pendergast.  Craig and Mark debate the role of business and IT in digital transformation, addressing who should lead, the roles of vendors, outsourcers and consultants, and lessons that can be learned from both successful and unsuccessful digital transformation initiatives. </span></p> <p> </p> <p><span style="font-weight: 400;">On today’s podcast, you will learn:</span></p> <p> </p> <p><strong>Business or IT</strong> <span style= "font-weight: 400;">—</span> <strong>who should lead?</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The person with the skills and knowledge should be the leader, but that often isn’t the case. </span></li> </ul> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Greater alignment across all boards leads to greater productivity and results. </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Define what measures of success are to each interested party — increased communication will lead to increased alignment in efforts.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Digital transformations too often fail because IT doesn’t understand business processes.</span></li> </ul> <p> </p> <p><strong>What drives digital transformation</strong><span style= "font-weight: 400;">?</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;