Targeting Out-of-Home Political Advertising with John McClung AdQuick

<p><strong>John McClung</strong> is the Director of Sales at AdQuick an Out-of-Home network of diverse advertising inventory. This category of OOH advertising covers everything from bus benches to digital billboards to skywriting. AdQuick has created a system to allow political and advocacy campaigns to achieve their goals by targeting voters with ads when they are out and about.</p> <p>We discuss:</p> <ul> <li>Advantages to advertising to people within a specific geography</li> <li>Hyper-targeting specific audiences and the benefits of OOH for State and local campaigns</li> <li>Restrictions to placement and messages using OOH</li> <li>Social sharing potential of OOH political ads</li> <li>Testing OOH messages, formats, and placement</li> <li>The world of OOH ad inventory</li> </ul> <p>@AdQuick #OOH #OutofHome #GOTV #NameRecognition #Persuasion #Fundraising #PoliticalAdvertising #Billboards</p> <p><strong><a title="AdQuick" href="http://AdQuick.com" target= "_blank" rel="noopener">AdQuick.com</a></strong></p> <p><a title="AdQuick" href="http://AdQuick.com" target="_blank" rel="noopener"><img style= "display: block; margin-left: auto; margin-right: auto;" src= "https://assets.libsyn.com/secure/show/69800/AdQuick.png" alt= "AdQuick" width="411" height="65" /></a></p>