🍺🔍 Suds & Search 20 | Mark Irvine, #1 Most Influential PPC Expert

Mark Irvine, #1 Most Influential PPC Expert https://www.linkedin.com/in/markirvine89/ Twitter: @MarkIrvine89 Today's guest is Mark Irvine. PPC Hero named Mark the #1 Most Influential PPC Expert of 2019. Microsoft Advertising named him the Influencer of the Year in 2019. I'm not sure if there's a list of PPC experts he isn't on. Until very recently, Mark served as the Director of Strategic Partnerships at Wordstream. At the time this episode is airing, Mark is pursuing new opportunities. If you're hiring, reach out to him on Twitter before it's too late. He's a well known presenter and frequent keynote speaker at conferences all over the world. He presented at 17 conferences in 2019 alone including Pubcon, SMX Advanced, Hero Conf, and Wordstream Live. Mark's background is in data science and his writing is packed with data-driven research. During the Covid-19 pandemic, Mark as well as the rest of the team at Wordstream, have done some amazing work. I'm going to ask him about the myriad ways that our traditional understanding of paid search is changing. Mark joined me to drink some summer ales and talk about PPC research he recently completed. Plus we talk a bit about how to navigate the craziest year of our lives. SearchLab 1801 W Belle Plaine Suite 107 Chicago, IL 60613 (312) 256-1574 Same As: https://www.linkedin.com/company/searchlabdigital/ https://www.facebook.com/SearchLabDigital/ https://twitter.com/SearchLabAgency https://www.youtube.com/channel/UC3kf-yP3bwhI6YvFFeKfegA Suds and Search Video Series https://www.youtube.com/playlist?list=PLqSrUsIw8Jit8A6IwPpFw7IPKuuyGF0Ii Local Search Tuesday's Video Series https://www.youtube.com/playlist?list=PLqSrUsIw8JiuxY0eDWZr7Us_WgNNP-GDn<br /><p>Subscribe to Suds & Search | Interviews With Today's Search Marketing Experts on <a href="https://mysoundwise.com/soundcasts/1595354728056s">Soundwise</a></p>