Strategic Talent Development with Roderick Jefferson | Interview

<p>Salaries are the single biggest cost item when building a sales department. So how can revenue leaders maximise the return on investment? Our guest in this week's episode is a legend of the noble profession that is sales enablement and he shares his keys to effective talent development. Please welcome the best-selling author of Sales Enablement 3.0, Roderick Jefferson.&nbsp;</p><p>These are some of the questions we discuss in this episode:</p><p>- Salaries are one of the largest cost items for any sales department. How can businesses be strategic about developing talent to protect their investment in sales talent?&nbsp;</p><p>- How can sales and sales enablement leaders go about analysing which capabilities and skills are required to execute a GTM strategy effectively?&nbsp;</p><p>- What is from your experience the most effective way to structure skills assessments on an individual level?&nbsp;</p><p>- Looking at all the levers available to nurture sales talent (such as onboarding programs, custom training, 3rd party training content, and coaching), how do sales and sales enablement leaders determine&nbsp;where to focus?</p><p>- How can sales leaders strike a balance between personalised and scalable talent development, especially in large corporations.</p><p>Here are some of the resources referenced in this episode:</p><p>Roderick Jefferson on LinkedIn: https://www.linkedin.com/in/roderickjefferson/</p><p>Roderick Jefferson on Instagram: https://www.instagram.com/roderick_j_associates/?hl=en</p><p>Roderick's book - Sales Enablement 3.0: https://www.amazon.com/Sales-Enablement-3-0-Blueprint-Excellence/dp/1736190911</p><p>Where to find The State of Sales Enablement:</p><ul><li>Website (subscriber exclusives can be found here) -<a href="http://thestateofsalesenablement.com/" rel="noopener noreferrer" target="_blank"><u> http://thestateofsalesenablement.com/</u></a></li><li>LinkedIn -<a href="https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/" rel="noopener noreferrer" target="_blank"><u> htt