
Stop Being The Hero
@chaporich
Description
<p>There really wouldn’t be much of a story .. never mind a whole series … if there was no Harry Potter … in the Harry Potter books or movies. Because he went onto save the wizarding world.</p><br><p>Just in the same way that Katniss helped overthrow the Capitol in the Hunger Games … Moana saved helped save her whole community … or how Batman helps protect Gotham City & the Karate Kid went on to win the championship.</p><br><p>They are the heroes!</p><br><p>The truth may hurt but your clients or prospective clients don’t want you to be the hero.</p><br><p>Because THEY want to be the hero & so they should be!</p><br><p>It doesn’t mean you, or your services or products aren’t valuable or helpful to them, or part of their journey.</p><br><p>Just in the way that the heroes & sheroes of your favourite movies & books would have struggled to ‘win’, without having certain key people in their corner.</p><br><p>But it can actually stop you from getting clients if you’re marketing yourself or acting like the hero, in their story.</p><br><p>Have you been doing that? Because it’s so easy to do without realising it.</p><br><p>Instead, how about you play a different role & see how that can help you & them?</p><br><p>This is the topic of this week’s podcast, where I share even more practical & real-life examples to help you to get out your way, from the great book 'Building a Story Brand' by Donald Miller.</p><br><p>Be sure to let me know what your biggest insight & takeaway is from it, plus how it will help you.</p><br><p>Best wishes as always.</p><br><p>Osmaan</p><br><p><strong>---</strong></p><br><p><strong>Here’s the extra links & resources for this episode:</strong></p><br><p>* <a href="https://www.rapidtransformation.co.uk/quiz" rel="noopener noreferrer" target="_blank">Take the free Get Out Your Way Quiz here.</a></p><br><p>* <a href="https://www.rapidtransformation.co.uk/diary" rel="noopener noreferrer" target="_blank">Book in for a free virtual cuppa (15 mins