Steven Sashen, CEO - XeroShoes

Guest: Steven Sashen, CEO and Founder XeroShoes<br /><br />#FreshThoughtFriday free weekly memo that gives you insights on how today's health professionals become tomorrow's business leaders<br />Linkedin for health professionals<br /><br />Website: Joelemon.co<br />Linkedin:https://www.linkedin.com/in/joealexlemon/ <br />InstaGram: <a href="https://www.instagram.com/joealexlemon/" rel="noopener">https://www.instagram.com/joealexlemon/</a><br /><br />Connect with Steve<br />Steven Linkedin: <a href="https://www.linkedin.com/in/sashen/" rel="noopener">https://www.linkedin.com/in/sashen/</a><br />Company Twitter: <a href="https://twitter.com/XeroShoes" rel="noopener">https://twitter.com/XeroShoes</a><br /><br />Steven and Lena are husband and wife (I’m assuming you can guess which is which) and life-long entrepreneurs.<br /><br />Steven is the visionary and marketer for Xero Shoes. He is a Masters All-American sprinter (one of the fastest men over the age of 50 in the US) and former All-American gymnast. He was also a professional stand-up comic, cognitive psychology researcher, and taught Tai Chi and Zen Archery. Steven is also the creator of Scriptware, the industry-standard word processor for film and TV writers.<br /><br />Lena is an avid hiker. In her previous life she created and sold a home mortgage company, and has managed the back-end of numerous companies. She’s the glue that keeps Xero Shoes from busting at the proverbial seams as it grows, taking care of all things logistical and numeric.<br /><br />If you want a good laugh and some insight into Steven and Lena’s relationship, read the story of how Xero Shoes began.