Starbucks Marketing: What are you paying for?

<p><span data-sheets-value= "{"1":2,"2":"Starbucks is the world's largest coffee shop with over 32,660 stores worldwide. So what is their marketing stragegy and why are people willing to pay more for their coffee? Listen to today's podcast to find out."}" data-sheets-userformat= "{"2":515,"3":{"1":0},"4":{"1":2,"2":14281427},"12":0}"> Starbucks is the world's largest coffee shop with over 32,660 stores worldwide. So what is their marketing strategy and why are people willing to pay more for their coffee? Listen to today's podcast to find out.</span></p>