Sponsored: Stronger digital engagement

<p>As social distancing continues, many credit union members are increasingly turning to digital banking options as an alternative to in-branch service. With more members embracing online and mobile tools, credit unions have an opportunity to drive stronger digital engagement. <br/><br/>This episode of the <a href='https://news.cuna.org/podcasts'>CUNA News Podcast</a>, sponsored by <a href='https://www.fiserv.com/'>Fiserv</a>, features insights from Colin Murphy, vice president of product marketing for digital channels at Fiserv. Murphy says that meaningful member interactions start with a human-centric approach and proactive communication. He shares strategies for reimagining member relationships in a digital-centric world, strengthening digital engagement through innovative service, and achieving growth in a “new normal” environment. <br/><br/>&quot;We&apos;re at a point now where behavior has changed and things will stick,&quot; Murphy says. &quot;We have been seeing consumers visiting the branches less and less for over a decade. The pandemic has really just rapidly accelerated that trend. And it&apos;s extended that behavior not just to young consumers, but to older segments.&quot;</p>