Sponsored: Personalized digital service

<p>The coronavirus (<a href='http://news.cuna.org/coronavirus'>COVID-19</a>) pandemic has not only elevated the importance of digital services, it has made clear the limits of self-service. <br/><br/>While sheltering at home, many members are using digital banking for first time. But even for digital natives, the pandemic has made mundane interactions meaningful.<br/><br/>In this episode of the CUNA News Podcast, sponsored by <a href='http://symitar.com'>Symitar</a>, a division of <a href='https://www.jackhenry.com/pages/default.aspx'>Jack Henry &amp; Associates</a>, Lee Wetherington explains why credit unions need to shift from self-service to personalized digital service. <br/><br/>Doing so will allow them to translate their people-helping-people philosophy into their digital channels, says Wetherington, Jack Henry’s director of strategic insight. <br/><br/>He also details what a personal digital experience should look like, the technology that enables this shift, and best practices for creating a personal experience through digital channels.</p>