Sponsored: Improving member and loan acquisition

<p>Jeff Moss divulges the secret to member and loan acquisition in three words: Make it easy. <br/><br/>“You have to make those experiences incredibly simple and be readily available to help people through those processes,” says <a href='https://news.cuna.org/articles/118736-podcast-text-messaging-to-build-loyalty'>Moss</a>, area vice president, financial institutions, for <a href='http://podium.com'>Podium</a>. <br/><br/>It all boils down to convenience, he says, no matter what part of the transaction the member is in. <br/><br/>In this episode of the <a href='http://news.cuna.org/podcasts'>CUNA News Podcast</a>, sponsored by Podium, Moss examines how to spur growth through member and loan acquisition, challenges in doing so, how to optimize the member journey, lessons from other industries, and more.</p>