Social Platforms Burn Content Creators (302)

<p>Peloton kicks off the show with one of the <a href= "https://www.axios.com/peloton-spins-crisis-into-viral-moment-0c7954dd-e905-4d55-8cf6-db2e2cd4370a.html" target="_blank" rel="noopener">best real-time marketing examples of our time</a>. Of course, helped by Ryan Reynolds.</p> <p>Social media platforms continue to crush customers without warning. On Instagram, <a href= "https://www.nytimes.com/2021/12/13/technology/instagram-handle-metaverse.html" target="_blank" rel="noopener">an Australian woman loses her @metaverse account</a> for mysterious reasons. On Twitch, celebrity-streamer <a href= "https://www.newsweek.com/hasan-piker-hasanabi-twitch-banned-livestream-1659604" target="_blank" rel="noopener">Hasan Piker gets banned from the site</a> without one word from Twitch.</p> <p>In acquisition news, <a href= "https://news.nike.com/news/nike-acquires-rtfkt" target="_blank" rel="noopener">Nike buys metaverse company RTFKT</a>.</p> <p>In rants and raves, Joe raves about Jay Acunzo's <a href= "https://unthinkable-with-jay-acunzo.simplecast.com/episodes/maker-monsters-3" target="_blank" rel="noopener">Unthinkable podcast about creator fear and differentiation</a>, while Robert raves about the new digital wallet plugin, <a href= "https://wordpress.org/plugins/unlock-protocol/" target="_blank" rel="noopener">Unlock</a>.</p> <p><span style="color: #000000;">---------</span></p> <p><span style="color: #000000;">Liked this show? SUBSCRIBE to this podcast on <a href= "https://open.spotify.com/show/2ZCcAoMJEULFZfZu61QRVd" target= "_blank" rel="noopener">Spotify</a>, <a href= "https://podcasts.apple.com/us/podcast/id760760485?mt=2&ls=1" target="_blank" rel="noopener">Apple</a>, <a href= "https://podcasts.google.com/feed/aHR0cHM6Ly9wbnJtYXJrZXRpbmcubGlic3luLmNvbS9yc3M=" target="_blank" rel="noopener">Google</a> and more. Catch past episodes and show notes at <a href= "https://www.thisoldmarketing.site/" target="_blank" rel= "noopener">ThisOldMarketing.site</a>.</span></p>